September 15, 2014
For Izzy (and Terry)
The Canadian Museum for Human Rights is opening this week (Friday, September…
June 16, 2014
My Brush With Immortality
Today I join the sporting world in mourning the death of Tony Gwynn, one of…
June 9, 2014
Mobile Advertising Growth Monopolized
Mobile seems to be the place that we’re all headed. And Facebook is the place…
April 6, 2014
The Death of the Checkout Line?
Who likes to stand in line for the privilege of buying something? How many…
June 11, 2013
Not the same old, same old.
The other day, I was talking with one of my colleagues at Fusion about how much…
February 4, 2013
Let’s Get Really Social!
Near Field Communications, or NFC, is the real-life version of a Minority…
December 19, 2012
Audience? What Audience?
We marketers often ask our clients about their audience. Who is your target…
November 19, 2012
The Rise of Neuro-Marketing
Ever go into a mall parking lot and smell delicious and tempting food wafting…
October 23, 2012
The Changing Face of Marketing
And we're talking serious change. Advertising targeting has been, well, for the…