Manitoba Liquor and Lotteries Annual Report

CHALLENGE
Design an economical and straight-forward annual report; communicate information to be easily referenced and absorbed.

INSIGHT
As a crown corporation, fiscal responsibility and transparency are always top-of-mind for Manitoba Liquor and Lotteries. After years of a conceptual approach and involved process, the corp was looking for a simpler and more streamlined annual report experience.     

RESULTS
The resulting report was a simple booklet with straight-forward language, infographics for quick information, and lots of white space.