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The Forks 25th Anniversary

CHALLENGE
Create a visual identity system to celebrate the magic and history of The Forks, in honour of the 25th anniversary.

INSIGHT
The Forks has always been a meeting place, where people from all walks of life come together, and this knowledge played a key role in our design. This local landmark is a place full of history, preserved in the cobblestone streets and the original brick buildings. Winnipeggers are proud of The Forks and its history, and the 25th anniversary was a cause for celebration.

RESULTS
Diversity and coming together, as well as the shapes of bricks and cobblestones, are represented in the shapes and colours that combine to form the identity. Bright, celebratory colours evoke candles on a cake or the flashes of fireworks.

ClientThe ForksProject25th Anniversary