Holiday Inn Winnipeg Airport West Business Travel Campaign

CHALLENGE
Promote the recently renovated Holiday Inn Winnipeg Airport West to business travellers to Winnipeg.

INSIGHT
Following a successful leisure travel campaign, the hotel was looking to build awareness among the business travel market across Canada, as well as promote event and meeting space to the local business community.

RESULTS
A digital campaign featuring highly specific messaging was geo-targeted to strategic locations, with significant impressions building awareness of the hotel and its recent renovation. Ads clicked through to a landing page highlighting business travel features and benefits at Holiday Inn Winnipeg Airport West.