Audience? What Audience?

We marketers often ask our clients about their audience. Who is your target…


The Rise of Neuro-Marketing

The Rise of Neuro-Marketing

Ever go into a mall parking lot and smell delicious and tempting food wafting…


Grabbing Attention with Online Ads

People love to look at people. When you show faces, you grab attention. When…


The Changing Face of Marketing

The Changing Face of Marketing

And we're talking serious change. Advertising targeting has been, well, for the…


Mobile Users Quick to Leave Your Site if Experience Not Great

We all know that mobile shopping is growing. According to studies by…


2/3 of online adults use social networking sites

2/3 of online adults use social networking sites

People are loving social networking! After email and search engines, social…


Communicating on your Facebook Business Page

Communicating on your Facebook Business Page

Your Facebook business page can be addictive and very time-consuming, and it…


National Win at the MACU Awards

Yay! Fusion’s “Our Stories” TV commercial and branding campaign for Assiniboine…


Number One on Google attracts 36 percent of Traffic

Number One on Google attracts 36 percent of Traffic

Working your SEO strategy to ensure that you rank number one on Google means,…


Consumers brag about their brand preferences

Consumers brag about their brand preferences

According to a study by ExactTarget and CoTweet, over one-third of Facebook…